Crisis Comms: Surviving the Storm

Sally Cray is the Reserve Bank of Australia’s inaugural Chief Communications Officer, leading its new Communications Department. With more than 20 years’ experience across politics, financial services, and media, she has advised at the highest levels of government and business. A Principal Private Secretary to former Prime Minister Turnbull, Sally is a strategic operator in complex environments, bringing deep expertise in crisis comms, stakeholder engagement and reputation management.